Twenty-eight years ago, the Willamette Valley Visitors Association (WVVA) was founded as a collaborative regional organization made up of six sub-regional organizations.
Its members have supported their individual destination marketing organizations (DMOs) while also working as a cooperative to successfully adopt structural additions—like Travel Oregon's Regional Cooperative Tourism Program and the Oregon Wine Country License Plate program.
Each serve in the following capacities:
 | Dawnielle Tehama Executive Director dawnielle@oregonwinecountry.org Dawnielle Tehama is the Executive Director of the Willamette Valley Visitors Association and proud mother of two teenage daughters. Dawnielle has worked with public lands groups, state and county parks, National Parks & Monuments and Federal Agencies. Her background in branding, strategy, creative development and media allows her to promote the Willamette Valley's beauty and bounty in an ethically responsible and sustainable way. With the strength of her team working alongside her, she looks forward to seeing positive growth and partnerships with state, regional and local stakeholders. |
 | Becca Barnhart PR & Marketing Manager becca@oregonwinecountry.org Becca Barnhart is the Public Relations and Marketing Manager of the Willamette Valley Visitors Association. She uses her background in journalism and experience in copywriting, communications and brand strategy to unify the voice of the Willamette Valley and promote visitation to the place she is lucky enough to call home. |
 | Tori Middelstadt Development & Industry Relations Manager tori@oregonwinecountry.org Tori Middelstadt started working for WVVA in 2017. Her work includes traveling with the Oregon delegation on Global Sales efforts, providing education and communication opportunities within the industry, leading regional destination development and support development within our sub-regional partners. Tori is lead contact for WVVA's grant program, as well as the RDMO contact for outreach for Travel Oregon's competitive grant programs. |
 | Katie McFall Development Coordinator katie@oregonwinecountry.org  Katie’s work is defined by project based destination development that supports larger projects happening in the Willamette Valley. The goal of these projects is to continue to promote the Valley as a world-class travel destination. The scope of work includes projects such as: the Willamette River Water Trail, Food Trails, and cycling connectivity. |
 | Irene Bernards President Marion & Polk Counties 181 High St. NE Salem, Oregon 97301 ibernards@travelsalem.com |
 | Rebecca Bond Linn County 110 3rd Ave SE Albany OR 97321 rebecca@albanyvisitors.com |
 | Samara Phelps Clackamas County 150 Beavercreek Road Oregon City, OR 97045 samara@mthoodterritory.com |
 | Christina Rehklau Benton County 420 NW 2nd St. Corvallis, OR 97330 christina@visitcorvallis.com |
 | Natalie Inouye Marketing Co-Chair Lane County 754 Olive St. Eugene OR 97401 natalie@eugenecascadescoast.org |
 | Jeff Knapp Yamhill County McMinnville, OR 97128 jeff@visitmcminnville.com |
